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A new way of communicating
Alongside our well-established online magazines we are now starting to produce some of that material in a fresh form and on a new device - the mobile or cell phone.
This is not a question of completely replicating a hard copy or an online version on a mobile phone. The size restrictions of the screen as well as the practical difficulties of reading long pieces of text on a mobile make that impossible.
But the mobile magazine offers advantages that cannot be part of the online version.
- It is delivered direct to the handset which most people have with them 24/7.
- There are parts of the world where mobile penetration is far higher than access to computers.
- It is much easier to translate a mobile magazine into another language than certain hard copy magazines or their online versions.
There are dozens of immediate applications from instant marketing messages eg Fast Food offers through to fully-fledged magazines. We can help your company find the ideal, cost-effective way to make the power of mobile work for you.
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